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Strategy
Loyalty Experts
Go to Market
Loyalty Experts
Strategy
Our Loyalty Business Unit is managed by a team of professionals with over 20 years background in loyalty management. They have successfully delivered over 1.000 campaigns worldwide.
Our 360º service covers the campaign design, including up to the date dynamics to match end customers' desires and developing strategies for any client in any channel. Our programmes are successfully changing end customer’s behaviour, combining own brands and prestigious collaborating brands in a wide range of categories.
Communication is key. We offer an inbound communication strategy to support campaigns with both digital and non-digital tools (Websites, apps, store communications...). We have the prescription of The Cook & Chef Institute Foundation supported by 85 Chefs, 10 sommeliers and 20 cooking institutions worldwide, becoming the cutting-edge point of reference for quality.
Integrated warehousing and logistic services enable us to manage every client request with high efficiency, moreover Bergner Group loyalty experts use big data analytics technology to forecast improving global campaign’s efficiency and boosting profitability.
