Multi-Brand

Bergner Group has several well-known homeware brands which enjoy global recognition. With our multi-brand strategy, we cover all consumer profiles and all pricing categories.

Today’s consumers are no longer loyal to one brand; Instead, they choose among a variety of brands depending on the given moment of consumption. Everything we do revolves around that quest for satisfaction. Displaying a multi-brand strategy means positioning moments of consumption – and therefore consumers – at the centre of our strategic model.
Each brand has a well-defined identity, with specific values which are reflected in the product development, features and designs, as well as in appropriate communications startegies.

OWN BRANDS

Multi Brands Homeware specialist

Bergner Group has various well-known household product brands in Europe which share the same commercial and managerial focus. Our multi-concept strategy allows us to adapt to our clients’ needs. At Bergner Group, we are present at all the market positioning levels.

Masterpro

AT THE FOREFRONT OF PROFESSIONALISM

View brand

Bergner

AFFORDABLE LUXURY

View brand

San Ignacio

COOKING FOR THE FAMILY

View brand

La Maison

FOR HAPPY LIFE

View brand

Swiss Home

SMART LIVING

View brand

Infinity Chefs

FASHION IN YOUR KITCHEN

View brand

Renberg & Wellberg

FOR HAPPY LIFE

View brand

LICENSE AGREEMENTS

Breakthrough products

We help leading brands strengthen their relationships with consumers by creating breakthrough products.

United Colors of Benetton

Live your life in color

View more

Scalpers Home

View more

Pyrex

Love and trust

View more

Casa Samantha

A world full of colour in your kitchen

View more

Masterpro by ALESSI

Making the ordinary extraordinary

View more

Pierre Cardin

View more

Polo Club Beverly Hills

View more

Valentin Yudaskhin

View more

19V69 Italia

View more

PRIVATE LABEL

We develop tailor made projects matching the strategies of our clients
Go to tailor made
Over 40 Private Label & Consumer Brands
Scroll