Omnichannel

Channel loyalty has become a thing of the past. Consumers are shopping in more locations than ever.

Bergner Group multichannel strategy gives us a presence in all kinds of outlets and platforms. We place the customer at the centre of what we do and build close, lasting relationships.
Mass retail, specialist shops, traditional networks, e-commerce, small shops, teleshopping... The Group’s strategy targets all relevant distribution channels to reach a wide range of consumers, with a sales policy adapted to the specific requirements of each channel.

Discounters

Institutional Sales

Cash & Carry & Price Clubs

Speciality stores

Internet & TV Sales

Department stores

Hypermarket

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