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Strategy
Strategy
This collaboration, the result of a licensing agreement, combines Bergner's innovation and leadership in home solutions with the preppy and timeless style of El Ganso, famous for its modern elegance.
Inspired by the magic of the Basque coast, the El Ganso Apartamento collection embodies the shared values of both brands: quality, design and innovation. The collection includes nearly 50 unique pieces for bedroom, bath and table. From premium cotton bedding sets and soft, luxurious towels to sophisticated tableware, each product combines functionality and style to transform any home.
Available from November 2024, this exclusive collection will be available in eight El Ganso stores in Spain, one in Lisbon and in its online store, www.elganso.com.
With this launch, Bergner Group and El Ganso seek to revolutionize interior design, offering products that enhance any space and bring a touch of sophistication and comfort to everyday life.
